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LearnPublished September 10, 2024

Glide + Intercom for Startups

Build better customer experiences with custom, AI-enabled software

Andy Claremont

Andy Claremont

Community & Ecosystem

Glide + Intercom for Startups

Intercom is an AI-first customer service platform. With features including chat, email, and in-app messaging, Intercom helps you manage and enhance your customer interactions.

We’ve experienced Intercom's impact first-hand by adding Intercom Messenger to the Glide dashboard and builder. We also introduced a new Intercom-powered Help Center to complement our existing support resources.

Now we’re taking it to the next level by partnering with Intercom's Early Stage program.

Early Stage is exclusive to early-stage, VC-backed startups. Program members get a 90% discount on the Intercom platform, along with additional perks from Intercom partners like Glide.

This partnership was an obvious choice for us.

Startups like CPF Floors already use Glide to quickly ship custom software including prototypes, internal tools, and customer-facing apps.

By using Glide and Intercom together, they can add a top-tier support experience to their Glide apps, improve operational efficiency, and roll out advanced solutions with no coding required.

Here are a few ways to do it.

Basic: Glide’s native Intercom integration

Glide’s native Intercom integration lets you add live chat support to your Glide apps. When enabled, the Intercom messenger will appear on all app screens across both large displays and mobile devices.

To enable the Intercom integration, go to Settings > Integrations. Find the Intercom integration, add it to your app, and enter your Intercom Workspace ID.

Note that your Glide app will need to be published for Intercom to work. Find more details in our Intercom integration docs.

Add the Intercom integration to your Glide app
Intercom messenger running in a Glide app

Intermediate: Trigger Intercom Workflows

Our native integration isn’t the only way to connect Glide and Intercom. You can also use Glide to trigger Intercom Workflows, i.e. advanced automations for your customer support processes.

Intercom Workflows support a wide variety of triggers, including many that can be initiated within the Intercom messenger.

Beyond that, you can also trigger workflows based on when a user clicks a page element or sends a message.

Trigger with a clicked page element: Add a custom CSS class to a layout component in Glide, then set the Intercom Workflow to trigger when that CSS class is clicked.

Add a custom CSS class to an element in Glide, like a button
Set up an Intercom Workflow trigger targeting that CSS class

Trigger with a sent message: Create a custom action in Glide to send an SMS or email, then set up an Intercom Workflow to trigger when an SMS or email is received.

For example, you can configure a Send Email action to use your Intercom inbound email address as the “reply to” destination. That way, any responses to the email notification will flow to your Intercom workspace.

Learn more about Intercom’s Workflows feature in their documentation.

Advanced: Connecting to Intercom via API

Advanced Glide users can connect Glide to Intercom via Glide’s Call API feature. This lets you pull Intercom data into your Glide app, and push data from your Glide app back to Intercom.

Let’s say you want to make Intercom tickets available to certain teams, but you don’t want them to have direct access to Intercom. Or maybe you want to log activities and data to Intercom from a Glide app?

In these situations, you can use Call API to push and pull only the data you need.

Refer to Glide’s Call API docs and Intercom’s REST API docs for details.

New to working with APIs? See our Introduction to APIs blog post.

Supporting startups with Glide + Intercom

Intercom is an AI-first customer service solution, which makes it an ideal fit for customer portals, field sales apps, smart kiosks, and any other software that your customers regularly interact with.

For technology startups, embedding Intercom in your Glide apps will help you iterate and ship custom AI-enabled software even faster, thanks to the tighter feedback loop with your app users.

Are you a startup already using Glide? Check out Intercom’s Early Stage program for 90% off Intercom platform costs.

Need custom software connected to Intercom? Get it built for you in as little as four weeks, or try building it yourself with a free 30 day trial of our Business plan.

Build with Intercom + Glide today

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Andy Claremont

Andy Claremont

Andy leads ecosystem and community at Glide. His no code journey started with WYSIWYG editors in the 90’s and he's been building ever since. Connect with Andy on LinkedIn and in the Glide community.

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